Friday
Oct 17, 2008
3:10 am

Target Marketing Works!

WELCOME FROM PATRICIA DRAIN

Hello everyone from sunny Arizona.

Snakes and scorpions are still roaming around but the heat is gone.
Last week I shared the fact that if we are targeting markets our success of growing any business will increase. I also shared my 3 target markets which are

  1. Women Business Owners

  2. Recruiting and Staffing Professionals

  3. Speakers/Entrepreneurs.

Please take the time today to list your target markets, it will make your business so much more enjoyable and controllable.

I also have a story in my article today from a business owner relating to the 5 step marketing system that I shared last ezine.

Her comments after trying it… ”IT WORKS.”

If it worked for her and has also worked for me, try it, what do you have to lose?
 
ARTICLE:  IT WORKS…  IT REALLY WORKS

Enable images in your email program to see this graphic.“Well I decided to give it a try,” Pamela Mulroy CPC, of Corporate Search Group said.  Sure enough out of the 10 companies I targeted 2 of them hired me. One company wants me to recruit a talented person for their organization, the other to train their managers on HOW TO RECRUIT, MOTIVATE, AND RETAIN TOP TALENT. Since I do business all over the country I never really thought about “targeting” companies right here in my community.

I used the same excuses most of us have used:

  • They don’t need my services in such a big company.
  • They probably think my fees are too high.
  • Which companies would I even want to do business with since I don’t even know them.

These were all my reasons that I waited 5 years before venturing out and “trying the 5 STEP TARGET MARKET SYSTEM” Patricia has shared with me for years.

I decided to do 3 emails, one direct mail piece, and one last judgment phone call for number 5. I still have 5 companies on my list that I will market to monthly, and 2 that I am doing business with presently.

IT WORKS… IT REALLY WORKS

Visit my site today at www.corpsearchgroup.com maybe we could do business together???

Pamela Mulroy CPC, Idaho
 

Well there you have it, proof that it can and does work, so look at your calendar and mark the days you will reach out to your target markets. Think of 5 clever subject lines that are irresistible, and start with a 5 step email campaign.

I can’t wait to hear from some of you saying…

IT WORKS… IT REALLY WORKS

From Patricia Noel Drain
… let’s grow our business together one ezine at a time.

Popularity: 30% [?]

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Monday
Oct 06, 2008
4:10 am

Target Marketing

As you know whenever I write or speak about marketing I always say if you target your market you will get faster and better results. However, first you have to know your audience.

Now if I really believe in my own message about identifying and taking care of your target customer then I should follow my own advice. So I looked over my database and came up with my target markets which fell into the following 3 categories:

  • WOMEN BUSINESS OWNERS

  • RECRUITING & STAFFING FIRMS

  • SPEAKERS, CONSULTANTS, BUSINESS PROFESSIONALS & ENTREPRENEURS

The reason you are receiving my ezine is because you are in one of those 3 categories, that happen to be my area of expertise.

Each of these groups have different questions, challenges, situations, that apply just to them. I am committed to giving more education, information, and answers - to those target markets. The staff at BUILD A GREAT BUSINESS will occasionally be featuring our loyal and faithful readers in upcoming ezines which go out to 15,000  professionals just like yourself.

Here is how it works:

 

Send the following information, including your question to be considered as a featured business in an upcoming ezine.

  • CATEGORY YOU FALL IN (from my 3 categories above)

  • SPECIFIC BUSINESS QUESTION

  • SHORT BUSINESS PROFILE ABOUT YOU

  • YOUR WEBSITE URL

  • SEND TO PATRICIA@PATRICIADRAIN.COM

IF CHOSEN, THE ANSWER TO YOUR SPECIFIC QUESTION WILL BE PROVIDED FOR EVERYONE’S INFORMATION by myself and my Expert Advisory Board, as well as featuring your name and business information..

Looking forward to serving my faithful readers that are always thanking me for the inspiration or the knowledge they are receiving in each ezine.

Hope you like the new format

Respectfully,

Patricia

Popularity: 30% [?]

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